In Survival of the Fittest, Total Brokerage Continues Raising the Bar as Real Estate Tech Leader


Michael Mosseri Co-Founder, Managing Partner & CEO Brokerage Management Solutions, Inc.
Michael Mosseri Co-Founder, Managing Partner & CEO Brokerage Management Solutions, Inc.



Behavior modification imposed by COVID-19 has significantly changed our approach to real estate transactions. As predicted even prior to this pandemic, TotalBrokerage, the brainchild of Brokerage Management Solutions, Inc., ensues as real estate’s most-trusted software platform from contact through closing; It’s a proven must-have for timely, efficient operations.

There is a vigorous influx of clientele from some heavy hitters in the brokerage world. “We’ve seen a 20 percent increase in TotalBrokerage clients since the pandemic began, with ‘bigger-fish’ brokerages getting aggressive in maintaining and increasing their market share,” says Co-Founder, Managing Partner & CEO of Brokerage Management Solutions, Mr. Michael Mosseri.

TotalBrokerage has earned the loyalty of: The Miami Association of REALTORS®; Optimar International; franchisees of Douglas Elliman Real Estate, Century 21, and Exit; and Marathon & Lower Keys Association of REALTORS®. “Perceptive brokerages and REALTOR® associations are onboarding promptly,” says TotalBrokerage Co-Founder and Broker-President & Principal of The Signature Real Estate Companies, Mr. Ben G. Schachter.

There are several advantages in deploying TotalBrokerage, two that are critical: The program is a contactless method for REALTORS® to engage with customers, and its e-signing instructions create airtight contracts (e.g. no pages go unsigned), thereby making all commitments enforceable.

“TotalBrokerage padlocks your real estate practice, protecting your well-being with precise transaction coordination. Buyers and sellers enjoy TotalBrokerage because the program requires no more than the ability to type your name,” adds Mr. Schachter. “Its simplicity is phenomenal.”

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